Over the years, Nino DeNicola has presented papers at professional conferences and written numerous articles on the topic of marketing research for various industry publications. In addition, DRI has been profiled in newspapers, magazines and workshops.

	"Find Best Participants Through Use of Pre-groups"
	Marketing News, May 15, 2007. As organizations increasingly seek to build customers, employees, or other key constituencies into the development of products and strategies, there has been a “democratizing” of the innovation process. As part of this trend, focus groups can be used as a screening instrument to identify creative consumers for ideation sessions.
	"Combining Qual and Quant Online: Fast, Cost-effective and Actionable"
	ESOMAR Qualitative World Research Conference, Barcelona, Spain, November 14, 2005. This paper, co-presented by Nino DeNicola and Dave Bradford of iTracks International, discusses an innovative online qualitative technique.
	"The Changing Role of the Branch Office in Supporting Brand Image and Customer Loyalty"
	ESOMAR Financial Services Conference, London, England, February 2, 2005. This paper, presented by Nino DeNicola, discusses how the role of the branch office needs to be recast in order to complement, not compete with, electronically delivered services.
	"Watch And Learn: Hang Out With The Youth Market In Their Environment"
	Marketing News, September 1, 2004 Nino DeNicola is quoted regarding how best to conduct observational research with teenagers/tweens in real-world settings.
	"Investor Demand:  Disguised, Dissipated or Disappeared?"
	MarkeTrends Conference, Boston MA , December 11, 2003. Nino DeNicola presents an overview of the attitudes and expectations that will help financial services firms and advisors meet the requirements of today's "new investor".
	"Helping A College Reposition Its Role In The Marketplace"
	Case Study, March 2003. An innovative online research design reaches a large audience at a relatively low cost.
	"Casting Finer Net Not Necessary"
	Marketing News, March 4, 2002. As with other aspects of methodology - respondent selection criteria, type of interview, stimuli to be used - sample size should not be determined a priori, but rather on the basis of how the research objective can be served.
	"Sample Selection As Self-fulfilling Prophecy"
	Quirk's, July/August 2002. In marketing research, sample definition should reflect the market for the company's existing or planned product or service.
	"The Good, Bad And Unknown Of Internet Focus Groups"
	Fairfield County Business Journal, February 5, 2001. DRI conducts online studies and sees this as a powerful tool.  Since 1999, the firm has developed penetrating technologies and applications as the medium has expanded.
	"Armchair Psychologist"
	Fairfield Citizen News, March 2, 2001. As a market research firm that focuses on listening skills, DRI offers focus groups, mini-groups, telephone interviews and online research via e-Groups and e-Panels.
	"Quality Inter(net)action"
	Marketing News, November 19, 2001. Once qualitative research has been established as an appropriate approach, and the content and sample population is suitable for an online study, the first consideration should be qualitative research expertise, second online technological competence.
	"Effective Marketing And Customer Relationship Development Practices"
	SME Helpline Workshop, Brussels, Belgium, October 2001. Nino DeNicola explains the key components of successful customer relationship management and how this can broaden the understanding of target audience.
	"The Missing Link In Focus Groups: Debriefing Sessions"
	Marketing News, January 8, 1990. Adapting the principles of group dynamics to qualitative research, DRI offers a facilitated debriefing process that enables marketers to act on research results in an expedient fashion.